About Us
Love Brought Her to Rajasthan. Nature Made Her Stay.
She came to Rajasthan after marriage. Like many people, she had heard the same things about the land—dry, hot, harsh. But she experienced something more personal. Her skin began to feel the climate. Dryness. Sensitivity. Dullness. She tried creams, lotions, and imported skincare products. But nothing seemed to truly address what her skin was going through. Because the problem wasn't simply dry skin. It was the environment around it. Then she began noticing something different. The people around her weren't relying on endless shelves of skincare. They had something else—a relationship with nature.
Ber
Palash
Khejri
Bael
Amaltas
Forest cactus
Plants that had adapted to one of India's toughest climates and survived for generations.And she began to wonder: If these botanicals could survive Rajasthan, could they help skin thrive in it too? That question became a journey. She started looking beyond cosmetic stores and deeper into Rajasthan—its forests, botanicals, traditional knowledge and forgotten beauty practices. Months became years. Research turned into experimentation.
Tradition met modern formulation science.
And Rajasthan became more than a place she lived in. It became the inspiration behind a new approach to skincare Aestroot was born. Aestroot is our attempt to bring the power of Rajasthan's native botanicals into modern everyday skincare—through thoughtfully developed formulations that respect both nature and science. We don't believe skincare has to be disconnected from where we live. Sometimes, the answer isn't somewhere far away. Sometimes, it has been growing here all along.
At Asteroot, we harness the power of Rajasthan’s native forest extracts and botanical oils, carefully selecting ingredients derived from locally grown trees, herbs, and plants known for their versatility and effectiveness. Each formulation reflects a balance between traditional wisdom and modern skincare science.
Our products are thoughtfully designed to be suitable for everyone—offering deep hydration, a smooth and nourishing feel, and powerful anti-inflammatory benefits that support healthy, radiant skin. Every bottle we create carries a promise of purity, care, and authenticity.
Our Vision
To put Rajasthan's botanical heritage on the world's skincare map.
We envision a future where the world's most powerful skincare stories don't come from only the usual places.
They can come from Rajasthan too.
Aestroot aims to make the region's native botanicals, traditional knowledge and unique relationship with nature relevant to modern skincare—while building products people around the world can trust and use every day.
From Rajasthan's roots to the world's skincare routines.
Our Mission
To transform Rajasthan's botanical wisdom into modern skincare.
Our mission is to:
- Discover — Explore Rajasthan's rich and often overlooked botanical heritage.
- Research — Understand the properties and potential of native botanicals through modern science.
- Formulate — Turn that knowledge into effective, contemporary skincare.
- Preserve — Keep traditional botanical knowledge relevant for the next generation.
- Share — Introduce the world to the beauty of Rajasthan through skincare.
Respect nature — Build a relationship with botanicals that values their origin, ecosystem and heritage.
What We Believe
Nature doesn't need to be imported to be powerful.
We believe the future of skincare can be inspired by the places we come from.
Roots matter.
The best ingredients have stories, origins and ecosystems behind them.
Tradition deserves a second life.
Ancient knowledge shouldn't remain forgotten. It should evolve with modern science.
Science and nature belong together.
We don't choose between traditional wisdom and modern research.
We bring them together. Rajasthan has something the world hasn't discovered yet.
Its harsh climate created resilient botanicals. We're here to explore what they can do for skin.
Why Rajasthan?
Rajasthan may look unforgiving. But look closer, and you'll find life everywhere. Plants that endure intense heat. Roots that survive limited water Flowers that return with the seasons. Botanicals that have been part of local life for generations.
That resilience is what inspires Aestroot. We aren't looking at Rajasthan despite its harsh environment. We're looking at it because of it.